COORDINATOR IMPACT YOUR TEAM: Engaging employees in a community partnership increases talent retention, boosts morale, and provides staff development opportunities. YOUR BUSINESS: Community involvement helps you reach a broader audience and strengthens client relationships. YOUR COMPANY’S REPUTATION: Being community-focused elevates you as a community leader with stakeholders, employees, and customers. 5 STEPS STEP 1: STEP 2: TO A PLAN PUBLICIZE Meet with your AUW representative Ask senior leadership to be champions. SUCCESSFUL to establish campaign dates. Raise awareness with email, social CAMPAIGN Garner support from senior leadership media, newsletters, posters, and virtual and ask about a corporate match and backgrounds. leadership giving challenge. Communicate campaign goals utilizing Set a dollar goal and strive for 100% the fundraising thermometer. Set clear participation. deadlines with dates. Recruit a high-energy team. Kick-off campaign with an AUW Brainstorm creative ways to in-person or virtual rally. engage employees. Share inspiring videos and stories. LEADERSHIP GIVING FUNDRAISING IDEAS Boost your campaign with incentives, special events and prizes. Here are a few ideas to get you started: “Leadership Donors” make an incredible impact • Online or in-person games, contests, at AUW with annual donations of $1000 or and challenges • Virtual or in-person walk-a-thons, races, cooking more. Just $20 a week or $120 a month will contests/demonstrations make you one of our strongest supporters. We’ll • Sell prepared food, cookbooks, lei, or holiday ornaments recognize your gift in the AUW Annual Report. • Online or in-person workshops for cooking, yoga, meditation, surfing • Silent auctions, sporting events, driving range challenges • Ticketed pau hana events, trivia, or leadership team challenges
AUW Coordinator Tool Kit Page 1 Page 3